167€. That's the price of a basic 32GB DDR5 kit in July 2026. A year ago, the same kit cost 80€. Yes, double. And it's the same for GPUs: the RTX 5070 at 649€ The item you were promised, you can't find it anywhere for less than 730€. If you were planning to build a setup this summer, you probably saw the prices and thought to yourself, "well, I'll wait."
Except that the question is: wait what , exactly ?
On the RAM side, the DRAM cartel — Samsung, SK Hynix, and Micron accused of colluding on prices — means that DDR5 will not magically drop. On the GPU side, it's the sécheresse : neither Nvidia nor AMD plan to release new gaming GPUs before the end of 2027 at best. In short, the market is blocked on both sides and no one really knows when things will move.
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This guide, it's not just another article telling you "prices are going up." You already know that. Here, we're going to do something concrete: show you exactly what to buy, when, and at what budget — with three realistic setups for July 2026. And a tool that does the job for you if you're too lazy to calculate everything.

































































